A survey is only as good as the controls it sets

Lunches have been packed, sleep routines reset, and spelling words called out since students returned to classrooms across Georgia. Now parents, teachers, and students are reviewing progress reports and sizing up what happens during the next half of the grading period.

This point in the school year also gives school leaders an opportunity to review what is working and what might need to be adjusted. During a pandemic, the ability for schools to pivot on a pinhead may be the difference between lives saved and lost.

On the afternoon of Thursday, September 9, 2021, Washington County Public Schools sent out a survey using a Google platform tool asking for feedback from the school community. The survey tool is one I have used as both an executive director and board president of nonprofits.

The school system’s email with the link to the survey was sent to me by parents in the community. The form didn’t ask for any identifying information: no name, email, address, phone number. It did ask if the person responding is a school employee. It could be filled out by anyone anywhere  who had the link. I filled it out and submitted it. Twice.

Friday morning when I returned to the link it said I had already submitted my answer. Fair enough. After poking around with it some during the second of many cups of coffee, I got this:

Washington County Public Schools survey
September 10, 2021

The survey showed my email address, but Google’s software told me it wasn’t collecting anything from my account.

This isn’t the first time the schools have sent out a survey without parameters set on who could fill out the survey, or requiring any identifying information, in order to submit the survey. Last school year I picked up the phone and ended up talking with Dr. Rickey Edmond, who assured me that they were able to collect identifying data even though none was require to submit answers. I told him having seen the backside of these surveys via my Google business account, I’d sure like to know how they were managing that, because it might help me in the future. All I got was, “We can.”

With the broad questions asked in last week’s survey, what can Dr. Edmond  the Board of Education, and school principals really take away beyond how smooth car pick up and drop off are, and general satisfaction with instruction? Is a blind survey the only way for school leaders to know how parents and employees gauge the school year to date? How confident can school leaders, parents, teachers, and students be that the survey sent out on Thursday has the controls and parameters to collect accurate information?

It will be interesting to see what Dr. Edmond and the Board of Education members share with the community. Based on recent inquiries by myself and others concerned about the system’s Covid-19 record-keeping and reporting, my confidence in the quality of information collected and shared by the school system is low. Will the results of a survey available to anyone with email be used to guide judgement impacting not only the education of every student, but the health of the entire Washington County community?

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