The language of love

The Tonys are one award show worth watching, and I tuned in for a little while on Sunday night. This ad by Wells Fargo, which aired between the incredible theatre performances, is worthy of an award in its own right.

Conservative Christian leader Franklin Graham, took to Facebook to announce he would move the Billy Graham Evangelistic Association’s money out of Wells Fargo to “fight the tide of moral decay that is being crammed down our throats by big business, the media, and the gay & lesbian community.”

Graham counted on Facebook as an effective tool for announcing his outrage and call to action action Well Fargo.

I guess Graham made an exception, just this once, about using Facebook, a company that promotes same-sex equality. As Domenick Scudera points out, Graham is going to have to make a lot of exceptions if he wants to go much past snail mail for broadcasting his calls for moral righteousness.

I’d sure like to know who did the homework on finding a new bank for stashing Graham’s cash. On Monday, Graham announced that the association bearing his father’s name is moving its money to BB&T.

Ooops. BB&T sponsors a Gay Pride parade in Miami. The bank even set up a makeshift chapel in their South Beach branch for a wedding ceremony legally uniting two men who have been together for 55 years.

Graham did mention, while announcing that BB&T is his newly anointed bank, that the organization would save $100,000 a year on fees.

Does this mean if the savings are large enough, it is ok to compromise on “fighting the moral decay” brought on by equality?

 

 

 

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